For enterprise sales leaders · Free template
The deal-performance diagnostic
Score your enterprise deals on 12 critical dimensions. Identify which deals need intervention before they slip - and exactly where to focus your coaching.
At a glance
5-Minute Review
Per deal assessment
12 Dimensions
Complete deal health
Clear Actions
For each score
Team Usable
For managers & reps
What you'll measure
Score deals on 12 critical dimensions
Each dimension gets a 1-5 score. Deals scoring below 36/60 need immediate intervention. Here's what you'll measure:
01
Pain Clarity
Can they articulate cost of inaction?
02
Champion Strength
Internal advocate with power
03
Timeline Reality
Compelling event driving deadline
04
Decision Process
Clear buying steps mapped
05
Competition
Competitive positioning clear
06
Budget Access
Confirmed budget & authority
07
Economic Buyer
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08
Multi-Threading
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09
Value Proof
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10
Risk Mapping
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11
Next Steps
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12
Deal Momentum
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How it works
How to use the diagnostic
Three simple steps to identify at-risk deals and where to focus coaching
Step 01
Score each deal
Rate 1-5 on each of the 12 dimensions. Takes about 5 minutes per deal.
Step 02
Identify red zones
Any dimension below 3 is a red zone. These need immediate coaching intervention.
Step 03
Apply the playbook
Each dimension includes specific questions and tactics to move the score up.
FROM THE FIELD
"We started scoring every deal above $100K with this diagnostic. Within one quarter, our forecast accuracy went from 62% to 84%. We now catch at-risk deals 3 weeks earlier."
VP of Enterprise Sales
$50M ARR, 45-person sales org