DEAL KILLERS
Are you suffering from one of these deal killers?
Deals don't fail because of the product. They fail because of the mindset. Your team's habits, your decisions, your attitude — they either make you unstoppable or quietly kill your wins.
You know the feeling — a deal slips through your fingers. Not because the client didn't like your pitch, but because something in the process, in the approach, in the execution wasn't sharp enough. That's what we call a deal killer. Indifference, indecision, self-doubt, over-caution, pessimism, worry — they don't just slow you down. They destroy opportunity.
THE DEAL KILLERS
The 9 deal killers
01
Indifference
Half-hearted calls, low energy, drifting through your day.
Truth
You can't drift your way to the top of the mountain. Paying attention isn't optional in B2B sales — it's fuel.
Ask yourself
Have I stopped pouring everything I've got into winning this deal?
02
Indecision
Too much thinking, guessing, not enough doing. Stuck on the fence.
Truth
Growth favors directional progress. The only wrong move is staying stuck.
Ask yourself
What decision am I avoiding that's costing me progress? Or ask Just-In-Time
03
Self-doubt
Second-guessing your own moves, underestimating your power.
Truth
Doubt drains belief. And belief drives performance. If you don't back yourself, no client will.
Ask yourself
Where have I started negotiating against myself?
04
Worry
Overthinking every number, every email, every client reaction.
Truth
You can't control everything, but you can control how you show up.
Ask yourself
What would I achieve if I stopped worrying and started acting?
05
Over-caution
Playing to lose small instead of playing to win big.
Truth
Every deal worth chasing carries risk. But not trying is fatal. How you sell is why you win.
Ask yourself
Where am I hiding behind safety instead of chasing opportunity?
06
Pessimism
Seeing problems everywhere and opportunity nowhere.
Truth
You get what you look for. Winners see sunlight through the windows where others see specks on the windows.
Ask yourself
Am I spending more time finding reasons it can't work than ways it can?
07
Poor thinking habits
Letting noise, news, gossip fill your head instead of focus.
Truth
What you put in your sales mind determines what comes out. Filter your mental inputs. Stand guard at the door of your mind.
Ask yourself
What am I allowing into my head that weakens my game?
08
Complaining
Energy wasted on excuses, not execution. Complaints compound your problem.
Truth
Five minutes of whining kills your focus for hours. Complaining is a top deal killer.
Ask yourself
Am I rehearsing my excuses or rewriting my results?
09
Fragmented
Siloed Sales tools, processes, and lack of cohesive sales motions.
Truth
You've heard of 'Garbage in, Garbage out'. The other side of that coin is 'Diamonds in, Diamonds out'
Ask yourself
Am I losing winnable deals? Diamonds in, Garbage out?
NEXT MOVE
If you've noticed any of these symptoms...
Ask for a Sales Mechanic and mention your preference: